3 Critical Merchandising Mistakes Retailers Make by Anne Obarski

Merchandising and displays are your silent salesperson, yet many retailers overlook three areas that customers use to evaluate your store. Those evaluations can cause them to go down the street or to the Internet.

Attendees will discover:

• What critical Halloween merchandising and inventory skills to use for 2012.
• Three things your top customers say to do to retain their business.
• How to make a strategic plan for 2012! Successful retailers offer the experience that creates social media excitement.

Don't get caught up in "we've always done it this way." Doing business as usual could mean not doing business at all. Make your Halloween business a contagious, infectious, exciting and spreadable "not to miss" experience!

Видео 3 Critical Merchandising Mistakes Retailers Make by Anne Obarski канала halloweenpartyexpo