What Wedding Planners Wish You Knew

If you’ve ever felt stuck trying to break into the luxury wedding market, this episode is your roadmap to making it happen. Taught by industry leader Lindsay Landman, we’re diving into exactly what high-end wedding planners look for in photographers and filmmakers, how to position your brand for premium clients, and the biggest mistakes that keep vendors from getting booked.

Spoiler: It’s not just about talent—it’s about alignment, strategy, and knowing how to communicate your value.
Inside this episode, we’re covering:
✨ The #1 mistake wedding photographers & filmmakers make when reaching out to planners
✨ How to strategically build relationships with luxury wedding planners
✨ Why pricing transparency matters (and how to structure your rates)
✨ The key differences between mainstream vs. ultra-luxury clients—and how to adapt your approach

If you’re serious about leveling up your wedding business, this episode is packed with tactical takeaways you can start implementing today. Stop waiting for opportunities to land in your lap. It’s time to position yourself for the high-end bookings you actually want.
🎧 Press play & start scaling!

Timestamps:
00:00 - 03:00 | Introduction and Chit Chat
03:00 - 06:00 | Meet Lindsay Landman: 23+ Years in Luxury Event Planning
06:01 - 10:00 | Scaling an Event Planning Business: Adding Design, Florals & More
10:01 - 15:00 | How Photographers & Videographers Can Build Relationships with Wedding Planners15:01 - 19:30 | How to Attract Luxury Wedding Planners & Break Into the High-End Market
19:31 - 26:00 | Inside the Mind of a Luxury Wedding Planner: What They Look for in Vendors.
26:01 - 33:00 | Wedding Pricing Strategies: How to Set Rates & Communicate Value
33:01 - 39:30 | Business Growth Strategies for Wedding Photographers & Filmmakers
39:31 - 44:00 | Final Thoughts & Where to Connect with Lindsay Landman

"📲 Love this episode? Screenshot and share it on social media! Tag us on Instagram at @TheLevelUpCo and let us know your biggest takeaway.

Connect with Lindsay Landman.:
🔗Instagram:https://www.instagram.com/lindsaylandman/
💻Website: https://www.lindsaylandmanevents.com/

The Level Up Co. Resources:
- Wedding Planner Email Templates: https://thelevelupco.com/planner-email-template-bundle
- Elevated Client Experience Bundle: https://thelevelupco.com/client-experience-bundle
- Elevated Shot List: https://thelevelupco.com/elevated-shot-list
- The Luxury Framework Course: https://thelevelupco.com/theluxuryframework
- The Luxury Pricing Mini Course: https://thelevelupco.com/reset

Connect with Taylor , Kelley + The Level Up Co.:
🔗Instagram: https://www.instagram.com/thelevelupco/
🔗Taylor's Instagram: https://www.instagram.com/taylorpetrinovich/
🔗Kelley's Instagram: https://www.instagram.com/618studios/
💻Website: https://thelevelupco.com/"

Видео What Wedding Planners Wish You Knew канала LEVEL UP | for Wedding Filmmakers + Photographers