Self-Publishing vs Lead Capture The Book Industrys Lead Generation Problem #shorts

𝗧𝗵𝗲 𝗙𝗮𝘁𝗮𝗹 𝗟𝗲𝗮𝗱 𝗚𝗲𝗻𝗲𝗿𝗮𝘁𝗶𝗼𝗻 𝗠𝗶𝘀𝘁𝗮𝗸𝗲 𝗠𝗼𝘀𝘁 𝗕𝗼𝗼𝗸 𝗔𝘂𝘁𝗵𝗼𝗿𝘀 𝗠𝗮𝗸𝗲

Even famous business books like The E-Myth Revisited fail at the most basic marketing principle - capturing leads.

Self-published books are possibly the WORST lead conversion mechanisms ever created:

• Amazon never shares buyer contact info with you
• You can't remarket to someone who abandoned at Chapter 2
• Only 5% of non-fiction readers complete more than 75% of the book

If you've self-published (or are planning to), here's your wake-up call:

1. Front-load your lead capture mechanisms in the first few chapters
2. Strategically position your solution earlier in the book
3. Don't rely on readers reaching your CTA at the end (they won't)

The harsh truth? Your brilliant insights mean nothing if readers never take the next step with you.

Have you made this mistake with your book? Planning your own book, or made this mistake? Let me know in the comments, or DM if you want to "book" 🤓 a chat to fix it.

Видео Self-Publishing vs Lead Capture The Book Industrys Lead Generation Problem #shorts канала Gareth Everson