How One Tweet Can Crash A Company | Founder Branding Explained #marketing #businesstips

Founders today aren't just running companies, they're walking PR risks. 💸
The flip side nobody discusses. Founder Brand Spillover is why VCs in 2026 now do "founder due diligence" before signing cheques. They scan Twitter history, podcast clips, old interviews. Because once a company crosses a certain size, the founder's personality becomes a balance sheet item. Good founders multiply valuation, loud founders create volatility. It's no longer optional to have a media strategy.
Save this if you're building anything with your name attached.
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Видео How One Tweet Can Crash A Company | Founder Branding Explained #marketing #businesstips канала Aniket Kashyap | Business Stories