How does 0% EMI actually work? #shorts

Every time you see "no-cost EMI" at a Croma or an Apple checkout, you tap it without thinking.

But do you know the math behind it?

Someone's paying the interest on the phone. Just not you.

Episode 2 of Intermission goes into how Bajaj Finance built an entire business around this. It's now on YouTube, Spotify, Apple Podcasts - for free.

Watch the full video: https://www.youtube.com/watch?v=jhgvdo9rb0w

[If you prefer audio, the links to Spotify/Apple Podcasts are in the description]

#Shorts #BajajFinance #NoCostEMI #Intermission #TheKen

Видео How does 0% EMI actually work? #shorts канала The Ken