Why Marketing Requires Orchestration: | Ogilvy Approach | ContraMinds | Super CMO Show

Transforming the Indian Classroom | A Conversation with Sai Gaddam

In this enlightening conversation, neuroscientist and educator Sai Gaddam addresses the growing disconnect between traditional education systems and the evolving demands of the real world. Through his innovative micro-school initiative, Comini Learning, Gaddam explores how personalized learning, enhanced by AI technology, can cater to individual growth and learning styles. Challenging the outdated, assessment-driven education model, he advocates for a shift toward valuing problem-solving, adaptability, and creative thinking in students.

What you'll learn in this episode:
►The limitations of traditional education systems in preparing students for modern challenges
►How personalized learning environments powered by AI can drive student growth
►The importance of moving away from standardized assessments and embracing creative and critical thinking
►Insights into Sai Gaddam's micro-school initiative and its impact on transforming education in India
Don’t miss this fascinating conversation on the future of education!

About the Guest
R. Sridhar enjoyed a remarkable 25-year tenure at the prestigious Ogilvy & Mather advertising agency in India, serving as a Director on the company's board. Over the course of his storied career, Sridhar had the privilege of being mentored by some of the industry's luminaries, including the legendary David Ogilvy, Drayton Bird, and S.R. Ayer ('Mani' Ayer). Ogilvy encouraged his people to hone their writing skills, which inspired Sridhar to immerse himself in the craft, reading extensively on techniques like simplification and readability improvement. Whether navigating the worlds of advertising, direct marketing, or entrepreneurship, Sridhar has remained steadfast in his commitment to continuous learning and creative problem-solving, making him a respected and versatile leader within his fields.

Five key takeaways from this episode:

Success in advertising comes from understanding human psychology and motivation, not just creative excellence. Sridhar's journey shows how deep consumer insights matter more than superficial industry expectations.

The best mentors don't just teach skills but help overcome self-limiting beliefs. David Ogilvy and Mani Ayer helped Sridhar see his perceived weaknesses as strengths.

Brand building requires holistic orchestration across all touch points. It's not just about communication but about aligning every aspect to build trust and influence behavior.

Leadership is about empowering teams through persuasion rather than authority. Sridhar's experiences show how giving people freedom within frameworks produces better results.

Career growth should focus on fulfillment rather than conventional success metrics. As Sridhar demonstrates, following your interests while staying open to learning leads to meaningful achievement.

⁠Connect with Sridhar⁠: https://www.linkedin.com/in/rsridharideasrs/
⁠Connect with Swami⁠: https://www.linkedin.com/in/sivaraman-swaminathan-9856501/

For Selected Links, Show Notes and more:
https://contraminds.com/the_super_cmo_show/r-sridhar-indian-advertising-legend-ogilvy-journey/

This episode was made possible by the great folks at MovingWalls.

Moving Walls provides a global Adtech platform built by Out-of-home advertising experts, automating the process of planning, buying, executing and measuring OOH campaigns, with a presence across four continents and seven markets. Moving Walls processes more than 10 billion data points and measures more than 100,000 media sites across the globe. In 2017, APAC CIO Outlook listed us as one of the “10 Most Promising Digital Technology Solutions Providers”. Moving Walls is also a Tie50 winner, a listing of 50 most enterprising startups globally. Visit https://www.movingwalls.com to learn more.

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Видео Why Marketing Requires Orchestration: | Ogilvy Approach | ContraMinds | Super CMO Show канала ContraMinds Podcast