Coffee: A Micro-industry Shaping Communities
From a young age, local farmers develop a unique connection with their coffee fields, caring for each tree as if they are part of their community.
The history of some of these fields goes back hundreds of years, supporting the livelihoods of generations of coffee farmers and their families.
With the modern tools, training, and new coffee seedlings we provide through our community build, we breathe new life into the traditional craft and enable local communities to increase their yields and scale their microindustries by sharing their unique coffee beans with coffee lovers nationwide.
We believe that people are the most important source of energy, and we see their potential to shape the future. When given the right opportunities, people thrive, and can drive economic community development and prosperity for themselves, their communities, and the environment.
Our initiatives to seed small and medium enterprises in the Kingdom are designed to support people to shape their economic future, and leverage traditional crafts and natural resources. We have identified several microindustries that we believe, with the right business model and support, can stimulate traditional crafts as viable businesses, and enable local communities to thrive.
Learn more:
https://www.aramco.com/en/sustainability/responsible-business/supporting-communities/economic-and-community-projects/micro-industries
Видео Coffee: A Micro-industry Shaping Communities канала aramco
The history of some of these fields goes back hundreds of years, supporting the livelihoods of generations of coffee farmers and their families.
With the modern tools, training, and new coffee seedlings we provide through our community build, we breathe new life into the traditional craft and enable local communities to increase their yields and scale their microindustries by sharing their unique coffee beans with coffee lovers nationwide.
We believe that people are the most important source of energy, and we see their potential to shape the future. When given the right opportunities, people thrive, and can drive economic community development and prosperity for themselves, their communities, and the environment.
Our initiatives to seed small and medium enterprises in the Kingdom are designed to support people to shape their economic future, and leverage traditional crafts and natural resources. We have identified several microindustries that we believe, with the right business model and support, can stimulate traditional crafts as viable businesses, and enable local communities to thrive.
Learn more:
https://www.aramco.com/en/sustainability/responsible-business/supporting-communities/economic-and-community-projects/micro-industries
Видео Coffee: A Micro-industry Shaping Communities канала aramco
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