What's RUINING Illumination Entertainment?

Illumination is a studio that excels at making financially successful movies. Unfortunately, their movies are also very average with generic stories and predictable characters. Why do they always aim for the lowest common denominator? What exactly is ruining this studio?

"What RUINED/What's RUINING..." is a video series where Saber researches a topic, presents its history, and how it is or was presumably ruined: https://www.youtube.com/playlist?list=PLrtmY8lRImW_58wGRjcJFUDFwFmHhtu1n

Saberspark is a YouTube channel who researches, reviews, and analyzes various movies and cartoon shows from the world of animation

***Social Media Stuff***

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***Video Credits***

Audio Edits by CookieSoup
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Research and Script Assistance by Jim Gisriel
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Intro Gag Edit by Salty
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Avatar pics by Nathan Butler
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Intro and Outro Music by Hirosashii
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Intro Visuals by Acleps
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Thumbnail and Outro Visual by Viktor Newman
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Music by Home
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***Art of the Week***

Fan Art by DemonPuss
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Видео What's RUINING Illumination Entertainment? канала Saberspark