Diversity in the Creator Economy and Media’s Newest Platforms

As the world becomes more aware of the importance of authentic representation of diverse communities, it’s important to understand not only the changing composition of the population but also the way creators and audiences identify with the world around them. Consumers expect to see their racial/ethnic group authentically reflected in both society and entertainment. How are creators perceiving their experiences on platforms with regard to their identities?

Tune in from the #EqualityLounge at #SXSW as we explore how platforms can foster a great sense of inclusivity.

• Manuel Garcia Garcia, PhD, Global Lead, Neuroscience, Ipsos
• April Jeffries, Global President, Immersive Research, Ipsos UU
• Natalie Lacey, Executive Vice President, Ipsos Media

Cover image by Annette Mason.

Видео Diversity in the Creator Economy and Media’s Newest Platforms канала The Female Quotient