Retail Marketing Strategy Week 1 | NPTEL ANSWERS 2026 #nptel2026 #myswayam #nptel #nptelexam

Retail Marketing Strategy Week 1 | NPTEL ANSWERS 2026 #nptel2026 #myswayam #nptel #nptelexam

ABOUT THE COURSE: Retailing as a domain has indeed witnessed an adventuresome journey from haats to shops in our neighbourhoods to big malls to finally our computers and mobile devices. The journey from physical to digital has truly been exciting. The present retailing milieu indeed demands a focused strategic perspective keeping the current cut-throat competition from both national and international players in mind. In lieu of the same, the course emerges as one of its kind to provide an understanding of the retailing concepts from a strategic perspective to learners from both a physical as well as a digital standpoint.

📝 Official Course Link:
👉 https://onlinecourses.nptel.ac.in/e-learning/course/noc26_mg93?unitId=17&assessmentId=157

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