The Right Way to Work With Third-Party Brokers

Last year in Episode 17 of "I Own A Shopping Center. Now What?", Beth Azor dives into best practices for hiring third-party leasing agents—especially when retail is not your strength. After consulting with multifamily investors entering the retail space, Beth breaks down how to evaluate, interview, and manage external leasing teams. She stresses the importance of putting expectations in writing, understanding the market better than your broker, and being unafraid to fire agents who underperform. If you’re handing off leasing duties, make sure you're doing it right.

Here are some key highlights Beth discussed in this episode:
→ Why interview third-party leasing agents?
→ Advice for selecting a brokerage firm
→ Key interview questions to ask potential brokers
→ Understanding their prospecting approach and deal history
→ Evaluating their market knowledge and strategy
→ The importance of short-term contracts and regular check-ins
→ The role of marketing materials in assessing a firm’s experience

Listen to the full podcast here: https://open.spotify.com/episode/53i8tJZOgMO25QBvuqaShS?si=91132ddfa81a4da1

#retailleasing #retailrealestate #themallwhisperer

Видео The Right Way to Work With Third-Party Brokers канала Beth Azor