Lessons in Dignity: A Conversation - Brian Koppelman & Seth Godin

After one of his movies crashed and burned, Brian really didn’t know if he should continue with his career. It was Seth’s book, The Dip, that helped him move forward and go on to create Billions. In this conversation between two friends, Brian and Seth discuss how to engender loyalty in customers. Hint: it isn’t by comping them. Loyalty needs to be rooted in a person’s identity. Something about your institution must align with your customer’s values--whether it’s your tipping policy or your menu.

Brian Koppelman is an American filmmaker, essayist, podcaster, TV series creator, former music business executive and record producer.

Seth Godin is an entrepreneur, best-selling author, and speaker. Find him at akimbo.com
Brian Koppelman & Seth Godin
2019 Welcome Conference
Alice Tully Hall at Lincoln Center
June 3, 2019
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Years ago, we set out to create the Welcome Conference, a day where people passionate about hospitality can come together and be inspired by others who embody it each day.

What started as a place for people to network, give inspiration, and share ideas has since evolved. We’ve welcomed over 80 speakers, on three storied stages in New York City — Cooper Union, The New York Times Center, and Alice Tully Hall at Lincoln Center — that have shared their stories to over 5,000 people live and hundreds of thousands online.

We believe that living a life of hospitality will have a positive impact on our culture and the stories that we collect are worthy of sharing. In fact, you can find every video since 2014 on our page. #welcomeconference
www.welcomeconference.org

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