How to increase brand value
"Consumers aren't interested in 'what's the latest'," says Chicago Booth alumna and President of Global Snacks Group and PepsiCo Global Insights Ann Mukherjee in this excerpt from The Big Question.
Watch "The Big Question: What is the value of a brand" in full at https://youtu.be/1A-uXUTxFl8
Видео How to increase brand value канала Chicago Booth Review
Watch "The Big Question: What is the value of a brand" in full at https://youtu.be/1A-uXUTxFl8
Видео How to increase brand value канала Chicago Booth Review
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