Pricing Your Art: The Brutal Truth

This video provides practical tips and important factors to consider when pricing your artwork. Factors to consider are the type of venue where you sell your artwork, whether you sell in an art gallery or online can greatly impact your prices. Concrete details such as the art media used, and the size of the artwork are also important aspects to think about. Discussion led by RISD Adjunct Professor Clara Lieu and Art Prof Teaching Artist Lauryn Welch.

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TIME STAMPS
00:00 Opening
03:08 Research similar shops
05:27 Do the math
06:55 Tips for slow painters
08:20 Art media “food chain”
11:56 Different audiences

14:11 Volume
18:55 How to get into a gallery
19:55 Gallery commissions
22:30 Where gallery fees go
24:01 Selling online vs. in a Gallery
30:17 Marketing for artists

31:57 Framing artworks
33:42 Low prices
39:23 Negotiation
40:31 Different prices & audiences
43:31 Resumes
44:44 Anxiety and doubt
47:37 Art Prof share

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Clara Lieu is an Adjunct Professor at the Rhode Island School of Design. Her artwork has been exhibited at the International Print Center NY, the Currier Museum, Childs Gallery, the Davis Museum, and more. Lieu received an artist fellowship from the MA Cultural Council, has written for the NY Times, and lectured at Brown University, the NAEA conference, and in Vancouver & China. She has been profiled in Artsy, Hyperallergic, KPCC, & WBUR.

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Видео Pricing Your Art: The Brutal Truth канала Art Prof: Create & Critique