Tuhin Kumar - From Airbnb to Apple to designing with AI

Tuhin Kumar (https://x.com/tuhin) has designed at some of the most prolific companies in the world (early Facebook, Airbnb and Apple).

But everything’s changing in his new role…

Because now he’s the Head of Design at Luma AI (https://lumalabs.ai/dream-machine) which is one of the companies leading the charge on generative AI.

So this episode goes deep on how the value prop of design is shifting.

Some highlights:

- The #1 trait of craft-oriented companies
- Why you can’t think of AI products as just a tool
- How to invest in the right skills as a designer today
- What created Tuhin’s career tipping point at Airbnb
- What Tuhin is pulling from Apple and Airbnb’s culture
- How working with AI as a material is changing everything
- The biggest lesson Tuhin learned while writing system prompts
- + a *lot* more

Tuhin mentioned Maheen Sohail’s “Unprompted” podcast (https://www.youtube.com/watch?v=UqDQdPzh5fE) with AI

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Chapters
0:00 Intro
1:44 Tuhin's career journey
5:09 Tuhin's early days at Luma
9:07 The art-like quality
13:46 Design is "knowing what is desirable"
18:00 The impact of working with research
23:51 Problem-solving in an AI product
26:47 Design output moving into system prompts
34:48 How the value prop of design has shifted with AI
40:03 What skills to invest in as a designer today
45:38 What Tuhin is pulling from Apple and Airbnb
51:56 How Tuhin grew throughout his career
57:36 Preserving the creative energy of design

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