Facebook Conversion API - GA4 Ecommerce Tracking for Shopify - Theme Independent DataLayer via GTM

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Why Work With Me?

Hey, I’m Md Faisal Amin!
I’m here to assist you with 👇

🔧 Fix Broken Tracking & Boost Data Accuracy: I solve tracking issues and ensure your marketing data is clean, accurate, and actionable.

📊 Advanced Conversion Tracking Across All Platforms: Set up for Google Ads, Facebook/Meta (Pixel + CAPI), TikTok, Pinterest, LinkedIn, Snap, Twitter/X, and GA4 — both browser + server-side tracking.

🛒 Full-Funnel eCommerce Tracking: Track key events like add_to_cart, checkout, purchase, and more — synced across platforms for better optimization.

📈 Custom GA4 Funnels & Reports: Build tailored reports to visualize user journeys, ROAS, and drop-offs — helping you scale with clarity.

⚙️ Google Tag Manager Expert: Complete setup with Consent Mode, multi-platform tagging, and scalable architecture for agencies, brands, and marketers.

✅ Proven Results: Higher ROAS. More accurate conversions. Trusted by happy clients.
🚀 In this tutorial, I'll walk you through setting up Facebook Conversion API (server-side tracking) alongside GA4 Ecommerce Tracking using Google Tag Manager (GTM) and a theme-independent DataLayer for your Shopify store.

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🚀 Setting Up Server-Side Tracking:
- Step-by-step guide to setting up Facebook Conversion API using stape.io with first-party or custom domains.
- Create and track key events like Page View, View Item, Add to Cart, Begin Checkout, and Purchase.

🚀GA4 Integration:
Configure all event parameters for both Facebook CAPI and GA4 to ensure accurate data flow and reporting.

🚀 Dealing with Shopify Sandbox Issues:
- Shopify provides sandbox values for page_path, page_location, and hostname, which can affect tracking accuracy.
- We'll create custom variables to capture real data for these parameters.

🚀Event Deduplication and Testing:
- Validate your setup by testing events in Facebook Event Manager to ensure deduplication.
- Check GA4 for accurate event reporting and analysis.

Learn how to set up server-side tracking for seamless Facebook and GA4 integration that works across Shopify themes.

#FacebookCAPI #GA4Tracking #ShopifyEcommerce #ServerSideTracking #GTM #ConversionTracking #datalayer

Part:1: Enabling Theme Independent DataLayer on a Shopify Store (Future of DataLayer): https://youtu.be/dJUUuYRpFeU?si=vX-bkoEppnZcbrgF

Part: 2: Track Facebook Pixel ViewContent Events with a Theme-Independent DataLayer on Shopify: https://youtu.be/75uKJ-ubA5U?si=PcU6wKxciZH7cp2n

Part: 3: Facebook Pixel Conversion Tracking (Add to Cart Event) with Theme-Independent DataLayer for Shopify: https://youtu.be/_1ZZBAKIDuk?si=8u-WSQjAbyhcsJ8e

Part: 4: Facebook Pixel Conversion Tracking (Initiate Checkout) with Theme-Independent DataLayer for Shopify: https://youtu.be/ua5crY5h7DY?si=rMYtcCxp8YmfhuTu

Part: 5: Facebook Pixel Conversion Tracking (Purchase Event) with Theme-Independent DataLayer for Shopify: https://youtu.be/NyxS3L8Hrfk?si=Pl__l_OfCCAET9b_

Custom Domain & First Party Domain Setup with Stape.io | Server-Side Tracking: https://youtu.be/3mLinjenqe8?si=LLLX4-MZqQZtPwPf

Видео Facebook Conversion API - GA4 Ecommerce Tracking for Shopify - Theme Independent DataLayer via GTM канала Md Faisal Amin