This Is The Massive Difference In A Tom Brady Endorsement Compared To Steph Curry Or Dak Prescott

Sam Bankman-Fried and FTX were endorsed by a roster of A-list athletes — most prominently, Tom Brady and Steph Curry — for record-shattering fees. This was done for a very clear reason.

"He says ... 'I don't believe a single person has bought a mattress because Dak Prescott was in the commercial. ... On the other hand, Tom Brady has changed our life.'"

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