The Future of GTM: CDP + AI Agents Are Changing the Game!

Are you ready for the future of go-to-market (GTM) strategies? Because what you’re about to uncover isn’t just theory—it’s already happening.
In this video, we dive into Laurens Nys’ groundbreaking approach that’s flipping traditional sales playbooks on their head by combining AI agents with a Customer Data Platform (CDP)—and it’s nothing short of revolutionary for every GTM team.

📌 What’s inside this video?
From how a CDP centralizes your business data to how AI agents interpret that data in real time to generate hyper-personalized company insights, this video will walk you through everything you need to future-proof your marketing and sales operations.

✅ Whether you're a startup founder, revenue operations manager, or GTM strategist—this tech combo of AI + CDP is exactly what your pipeline has been waiting for.

⏱️ Timestamps:
00:00 - Let’s Talk: Why This GTM Trend Has Us Excited
00:06 - The Core Idea: CDP + AI Agents Explained
00:13 - Why AI Agents Don’t Replace Sales—They Empower Them
00:31 - Your Morning Dashboard, Powered by AI
00:56 - Building Your Own GTM Stack: n8n + Google Cloud
01:03 - GTM Tech for Less Than €100/Month? Yes, Really
01:15 - What This Means for Non-Enterprise Players
01:20 - Real-Life Scenario: AI Pinpointing the Best Lead Time
01:36 - Strategic Action: From Insights to Execution
01:45 - Case Study: 20% Boost in Pipeline Accuracy
01:54 - Final Thoughts: Can You Afford to Stay Behind?
02:05 - Check the Sprout Score + Join the Conversation
02:10 - End

🧩 What You’ll Learn:
The Role of a CDP in GTM Success: Understand how a Customer Data Platform becomes your team’s data nerve center, capturing behavioral, transactional, and engagement data in one unified space.

AI Agents as Strategic Allies: Learn how intelligent agents act on that data, scoring leads, prioritizing outreach, and even recommending time-bound campaigns based on behavioral analytics.

Affordable Innovation: Discover how Laurens Nys builds compact, highly functional CDPs with tools like Google Cloud and n8n—all under €100/month.

From Insight to Impact: See how companies leveraging this tech saw tangible results—like improved lead quality, faster conversions, and more predictable revenue.

🔥 Why This Matters:
The GTM model has historically been reactive, messy, and dependent on manual processes. With AI agents + CDP, we're talking about proactive, precision targeting that adapts daily. Your AI doesn't sleep—it watches trends, notices patterns, and hands you your daily sales playbook while you're still sipping your morning coffee.

This isn’t just automation—it’s augmentation. Your team still does the talking, building, and closing. But now, they’re guided by insights at machine speed.

💡 Real-World Scenario You’ll See: Imagine this: Your CDP shows that 40% of your warm leads are most active on LinkedIn between 9 and 11 a.m. An AI agent flags this and recommends a tailored campaign or alerts your SDR to strike while the iron’s hot. That’s not guesswork—it’s smart work.

📈 Sprout Score Tools Mentioned: Check out how these tools stack up in terms of usability, scalability, and performance on our Sprout24 platform. You’ll get unbiased ratings based on real usage.

✨ Don’t Miss Out!
If this video gave you even one “aha” moment, hit that subscribe button so you never miss an insight-packed drop. We're breaking down real strategies with clarity—backed by tools, data, and experience.

👉 Got questions or your own stack ideas? Drop them in the comments—we respond!

📣 Trending Hashtags
#AIAgents #CustomerDataPlatform #GTMStrategy #SalesTech #Sprout24 #Martech #n8n #GoogleCloud #AIinSales #RevenueOperations #MarketingAutomation

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Видео The Future of GTM: CDP + AI Agents Are Changing the Game! канала Sprout24