The Accidental Pioneer of Nearshore Staffing: Luis Derechin's Journey | Founder Story

In this mini-documentary, Luis Derechin, Co-Founder and CEO of Nir-Yu, shares how he accidentally pioneered nearshore outsourcing and turned it into a business connecting US companies with Latin American talent.
Born in Mexico but raised in the US, Luis has been an entrepreneur since childhood - from selling Mexican candy at school to importing condoms at age 18. His journey led to co-founding JackBe in the early 2000s, one of the first Latin American companies to secure US venture capital.

When building JackBe, Luis discovered the power of keeping engineering teams in Mexico while selling to US clients. After JackBe's acquisition by Software AG, he turned this experience into Nir-Yu, helping US companies save 60-70% on staffing costs while gaining highly motivated Latin American professionals.

Learn how Luis's unique approach goes beyond transactional outsourcing to create true integration between US companies and Latin American talent.

0:00 Introduction
1:00 Luis's background and early entrepreneurship
3:00 Founding JakB and securing US venture capital
5:00 Accidentally discovering nearshore benefits
7:00 Birth of Nir-Yu after JakB's acquisition
9:00 Nir-Yu's integration-focused approach

📌 Connect with Luis Derechin and Nir-Yu:
Website: https://www.nir-yu.com/
LinkedIn (Luis): https://www.linkedin.com/in/luisderechin/
LinkedIn (Nir-Yu): https://www.linkedin.com/company/nir-yu/

Видео The Accidental Pioneer of Nearshore Staffing: Luis Derechin's Journey | Founder Story канала Nir-Yu