videoHow Polaroid Invented Instant Photography and Still Lost Everything

Polaroid once dominated photography, controlling 60% of the instant camera market with $2 billion in annual revenue and over 20,000 employees. Founded by Edwin Land, the company revolutionized how we captured memories—making photos develop instantly. But behind the scenes, Polaroid made a fatal mistake: they built an early digital camera prototype in 1992… and buried it, fearing it would kill their film business. As digital photography took over, Polaroid couldn’t adapt fast enough. The result? Collapse and bankruptcy in 2001, thousands of jobs lost, and pensions wiped out.

Видео videoHow Polaroid Invented Instant Photography and Still Lost Everything канала FALLEN GIANTS