Free Shipping Vs Paid Shipping | Shipping Candles & Other Products | Pros and Cons of Free Shipping

Feeling pressured to offer FREE SHIPPING to your customers' online orders? Struggling to figure out when and how to setup free shipping, or whether or not you even should?

In this video I discuss the pros and cons of offering "free shipping" (building the cost of of shipping into the price of you products.) We will discuss the alternatives such as flat rate shipping and, my personal favorite, Real-Time Calculated Shipping. Free Shipping can be a great tool, but use it wisely and plan appropriately. Otherwise you may end up costing your customer, or yourself, more money.

🧧//Candle Making and Candle Business Resources:
CraftyBase (Inventory, Recipe, Expense, and Order Tracking): https://craftybase.com/?rfsn=3998285.284c79&ref=blacktiebarn&ref=blacktiebarn&ref=blacktiebarn
CraftyBase Overview video: https://youtu.be/9fk5uNPC_L4

👩🏾🤝👩🏼SOCIALS:
Instagram: https://www.instagram.com/blacktiebarncandles
YouTube: https://www.youtube.com/blacktiebarncandleco
Website: https://www.blacktiebarn.com
Facebook Group: https://www.facebook.com/groups/thecandlemakingworkshop
Facebook (regular business): https://www.facebook.com/blacktiebarn

🧰//LINKS TO COMMON OR HELPFUL CANDLE MAKING SUPPLIES (Great for those getting started!!)
My Shipping Label Printer (Rollo): https://amzn.to/3b8Lqlk

Thermometer 1: https://amzn.to/2ZrkvuD
Thermometer 2: https://amzn.to/3qyg6lt
Thermometer 3: https://amzn.to/2OJocJX
Thermometer 4: https://amzn.to/3pyel6B
Respirator Mask: https://amzn.to/3reMwCw
Color Wheel (for mixing dyes): https://amzn.to/3pdrUcj
Wooden Stirring Spoons: https://amzn.to/39mUumz
Plastic Stirring Spoons: https://amzn.to/2VcsYQk
Infrared Thermometer: https://amzn.to/3q93rG4
Heat Gun (Variable temp settings): https://amzn.to/2JjvDoz
Economical Scale: https://amzn.to/33oLWYs
Economical Scale: https://amzn.to/36cDcGI
Economical Scale: https://amzn.to/33pxSxJ
Presto Melter with spout: https://amzn.to/2VaIqwb
Pouring Pitcher: https://amzn.to/37lK4ky
Wick Trimmer: https://amzn.to/3fKG7cP
Paper Plates (9”) for color testing/pitcher trivet: https://amzn.to/2Je8lRe
Paper Plated (6”) for color testing: https://amzn.to/39osi2y
Glass Measuring Cup (my favorite): https://amzn.to/37hxL8C
Glass Measuring Cup Set: https://amzn.to/36ft8wM
Glass Measuring Cup: https://amzn.to/39lWf3b
Pipettes: https://amzn.to/2JfOn8S
Product Photo Light Box: https://amzn.to/39npJxC
Wick Setter: https://www.candlescience.com/equipment/ez-wick-setter-single

🚍//PACKING & SHIPPING SUPPLIES I USE
My Shipping Label Printer (Rollo): https://amzn.to/3b8Lqlk
Tape Gun: https://amzn.to/3dYUycW
Packing/Shipping Tape: https://amzn.to/3u7Mb5Z
Packing Peanuts (Environmental Friendly): https://amzn.to/2OJoUqB
White Shipping Box - Pack of 50, 6 x 4 x 3: https://amzn.to/3agrmxr
White Shipping Box - Pack of 25, 6 x 4 x 4: https://amzn.to/2MN7okV
Aviditi White Mailing Boxes - Pack of 50, 5.5 x 3 1/2 x 3 1/2:https://amzn.to/3d4Dbs0

💥//OTHER VIDEOS YOU MIGHT LIKE
Candle Making Supplies for Beginners: https://youtu.be/PdXjCyN0MsI
All About Wicks: https://youtu.be/FVlsH3N4T3M
Candle Making Business Basics: https://youtu.be/1kZpkmE39a0
Candle Testing: https://www.youtube.com/watch?v=pHNaa...
Making Candles at Home: https://youtu.be/-CE0gM3ja98
Troubleshooting Candle Making Problems: https://www.youtube.com/watch?v=GTq7o...
Company Origin and Beginner Tips: https://youtu.be/qrA90ZZcbZU

00:00 - Discussion Points
02:04 - Calculated Shipping Overview
02:50 - Flat Rate Shipping Overview
04:00 - Free Shipping Overview
04:34 - Pros of Free Shipping
07:04 - Cons of Free Shipping
10:22 - Myth - cost to customer
11:53 - Example - shipping cost
14:40 - Why free shipping can cost more
16:05 - Abandoned Carts
17:20 - Customer Expectations
19:05 - My Current Method and Why
20:50 - First Impression Pricing
22:10 - Wrap up

NOTE: This description and video may contain affiliate links to products I enjoy using myself. Should you choose to use these links, this channel may earn affiliate commissions at no additional cost to you. I appreciate your support!

Видео Free Shipping Vs Paid Shipping | Shipping Candles & Other Products | Pros and Cons of Free Shipping канала Black Tie Barn Candle Co.