Bob Muglia, Snowflake Computing | VMworld 2015

01. Bob Muglia, Snowflake Computing, Visits #theCUBE!. (00:20)
02. What Is The Overview Of Snowflake Computing. (00:45)
03. Where Are You In The Life Of The Company. (01:15)
04. What Is Your History. (01:51)
05. What Distinguishes Cloud Data Base From Package Software. (02:59)
06. If Oracle Goes To Cloud Do All Of The Administrative Taks Need To Be Done. (03:55)
07. Has SQL Server Done A Lot Of Automation. (05:20)
08. What Is Still Exposed As Administrative Knobs With Redshift. (06:49)
09. How Would You Measure The Running Cost. (09:13)
10. How Much Of Your Business Is Because Of Cloud Native Versus Swapping Out. (11:26)
11. Are There Any Particular Work Loads That Snowflake Is Better At. (14:01)
12. What's Your Secret Sauce To Schema On Paper Possible. (15:38)
13. Are You Doing The Work While The Data Is Ingested. (17:51)
14. Are You Positioning Snowflake As a Multi Model. (19:27)

https://siliconangle.com/2015/10/14/why-snowflake-is-better-than-amazon-redshift-reimagining-data-vmworld-2015/

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Why Snowflake is better than Amazon Redshift: Reimagining data | #VMWorld 2015
by Heather Johnson | Oct 14, 2015

Snowflake Computing Inc.’s cloud data warehouse differentiates itself in two ways: elasticity and simplicity. “We’re a SaaS,” says CEO Bob Muglia. “We’re fully turnkey. You load data, you run queries. There’s no administration, no keys that need to be built to do distribution across different nodes. We handle all of that. That’s different than other cloud data warehouses, and certainly different than getting a data warehouse appliance or software that’s installed in a set of machines within a data center.”

Muglia, formerly president of Microsoft’s Server and Tools business, discussed with theCUBE cohosts Jeff Frick and George Gilbert from the SiliconANGLE Media team, the architecture behind Snowflake’s services, and the pros and cons of its rival Amazon RedShift, which is getting lots of attention in the startup community. Muglia says that much remains exposed in terms of admin knobs.

“Amazon acquired rights to ParAccel [technology] and hosted it in the AWS cloud environment,” says Muglia. “They’ve done a very good job. It’s easy in Amazon to instantiate a Redshift cluster. But that’s where it ends. You still have to do all of the administrative tasks. You still have to vacuum it, manage it, determine your distribution keys, all of the things that you had to do with ParAccel or with any shared nothing database, you have to do with Redshift.

“That’s one of the differentiators that SnowFlake has,” Muglia continues. “All of those tasks don’t exist. We don’t use a traditional architecture. We have a new architecture that has never existed before that we call multiclustered shared data that essentially makes this administrative work go away and provides us with an incredible degree of elasticity.”

Muglia is enthusiastic about his company’s product for the problems it solves. “It’s a modern data warehouse that was built to solve the problems that today’s customers have,” he says. “Those problems include a fully functional structured relational data warehouse that’s super competitive against Oracle and TerraData. But it’s also a product that seamlessly solves problems for customers that work with machine-generated data and blows the socks off of alternative solutions.”

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Видео Bob Muglia, Snowflake Computing | VMworld 2015 канала SiliconANGLE theCUBE