MARIA CANDIDA GENTILE. What's in a scent? | #innovators

A presentation by Luca Cottini (PhD)
* The booming industry of #perfumery in connection to #spa and #fashion
* A brief history of #fragrances (from the ancient world to the Renaissance, from the 19th century culture of #hygiene to mass-market)
* The innovative method of Gentile's olfactory #design: perfumes as analogical sites of #memory and #imagination
* On #literature and #perfumes
* Scents as an individual and architectural space of self-fashioning

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