Why did Hyper Scape die so quickly?

How is it that a huge studio like Ubisoft could release a battle royale and have it die within four months? Hyper Scape was hyped up so much during it's release and has been on a downward spiral ever since. In this video I talk about the factor that I believe caused the failure of this sleek battle royale.

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Видео Why did Hyper Scape die so quickly? канала The Senator