Colors, a source of innovation at Tarkett

Tarkett sponsored the “So French by 5.5” exhibition, organized at the international vehicle manufacturer showroom Renault, the Atelier Renault, on the Champs-Elysées in Paris.
At this occasion, Tarkett and Renault held a press conference dedicated to the importance of colors in consumers’ behaviors.

Colors directly affect emotions and have an influence on concentration, well-being, etc.... Tarkett design experts explained how colors are the heart of decorative or architectural projects, in the same way as light, air and sounds.

It was also an opportunity for Tarkett design experts to present new designs and especially to focus on colors, embossing, hyper realistic designs and plays of lights thanks to the unique use of interferential inks for exclusive, multi-color creative effects.

About Tarkett:

With a history of 140 years, Tarkett is a worldwide leader in innovative #flooring and sports surface solutions. Offering a wide range of products including vinyl, linoleum, rubber, carpet, wood, laminate, artificial turf and athletics tracks, the Group serves customers in over 100 countries across the globe.

Committed to changing the game with circular economy and to reducing its carbon footprint, the Group has implemented an eco-innovation strategy based on Cradle to Cradle® principles, fully aligned with its Tarkett Human-Conscious Design™ approach.

#TarkettHumanConsciousDesign #flooring

Visit our website: https://professionals.tarkett.com/en_EU/
Instagram: https://www.instagram.com/tarkettofficial/
Facebook: https://www.facebook.com/tarkettofficial/
LinkedIn: https://www.linkedin.com/company/11248/admin/
Pinterest: https://www.pinterest.fr/tarkettofficial
Twitter: https://twitter.com/tarkettgroup

Видео Colors, a source of innovation at Tarkett канала Tarkett EMEA