What clients want from hair and beauty salons after the pandemic

Your salon is going to change as it reopens - there's no avoiding it. Between new guidelines and safety protocols, to price increases and a shift in hours, it's going to be a whirlwind couple months as you get back in the swing of things.

It’s understandable, then, that clients’ needs are a little different these days, too.

The psychology of the average consumer is changing as the world evolves into a 'new normal’.

In order to feel comfortable booking with a salon (especially a new salon), there are 5 things that most clients are looking for:

* Safety
* Trust
* Value for money spent
* Community
* And lasting relationships.

In order to create true, lasting relationships with clients - both new and old - your marketing in a post-COVID world has to reflect each of those things.

In this video, I break down each of these aspects, and how you can easily incorporate these values into your interactions with new and past clients alike.

I also show you my number one way to attract exactly the type of client you're looking to serve. It's super easy and so effective, and I'll show you exactly how to do it!

To read this as a blog post, click here: https://sunnystorm.marketing/blog/attracting-salon-clients

To download my eBook about creating client-attracting Facebook ads, click here: https://www.salonadsmadeeasy.com/ebook-download

Видео What clients want from hair and beauty salons after the pandemic канала Sunnystorm Marketing for Salons