Google Ads Tips - Negate Irrelevant Acronyms to Save Money | Wasteful Wednesday | Seer Interactive

Welcome to Wasteful Wednesday with Seer Interactive Founder, Wil Reynolds! In this series, Wil provides Google Ads Tips and Tricks that will help you be the hero your paid search team deserves.

This is Episode #7! July 15, 2020 - Keyword of the Week: “Acronyms.”

Tune in every week to learn how to use SEO + PPC together to identify terms you should:

1) Negate from Google Ads campaigns -- win back your budget so you can reinvest it in higher ROI tactics that will drive down your CPA and improve your CVRs.

2) Modify PPC ad copy for -- improving CTR, quality score, and user experience with your landing pages.

Read the Transcript: https://seer.is/2WmQfzS

Use Saving Benjamin™ Lite to rescue hidden PPC inefficiencies at scale, and get rid of wasted ad spend in Google Ads: https://seer.is/38YSH4C

#WastefulWednesday #WilReynolds #GoogleAdsTips

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