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Watch Me Rebrand Popular Candy To Sound Like Healthy Options

It’s time to rebrand candy to make it sound like health food!

I've been doing these rebrands on social media and people have been enjoying them quite a bit, so it's time they make their way over to YouTube.

This is a compilation of some of my favorite candy rebrands: Sour Patch Kids, Skittles, Reese’s Peanut Butter Cups, Gushers, M&M’s, and Snickers.

The point of these videos is not to say any particular food is good or bad. As someone in the health & fitness space, I way too often see people avoiding so-called "junk food" and instead opting for food simply because it sounds healthy...

I want to show you guys that the "healthy" food you're choosing may not be all that different from the food you're avoiding. Using clever branding & marketing tricks, it's not too difficult to make ANY food sound more appealing.

Companies are very sneaky, and there are plenty of ways they can frame a product to make you want to buy it. I want to help you be able to identify those tricks.

And hey, I know I'm not the best graphic designer in the world, but this is a lesson in food labels, not packaging design. I'll leave the in-depth design videos to the experts.

Let me know what you think of these videos and if you'd like to see more! I have a ton of them on social media and I plan to make a lot more, but like I mentioned in the intro, they're too long to upload as shorts on here (until Youtube changes the limits, at least).

In the meantime, find me on Instagram or Tiktok to see all my health food rebrands:
https://www.instagram.com/cheatdaydesign
https://www.tiktok.com/@mattrosenman

Видео Watch Me Rebrand Popular Candy To Sound Like Healthy Options канала Matt Rosenman
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25 августа 2023 г. 22:47:06
00:07:39
Яндекс.Метрика