How I Dropped CPA By 78% By Doing This (+ Real Proof)

Don't get caught up in the old ways of advertising on Facebook! In this video, I'll show you how we were able to drop this client's CPA by 78% in just the first week of working together by changing a few things within Facebook ads manager. Using current strategies really does pay off!

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▬ Content of this video ▬▬▬▬▬▬▬▬▬▬

00:00 Intro
00:50 Why continuous improvement is so important with Facebook ads
01:42 Proof of current results
02:59 First issue we fixed that cut CPA by 78%
04:52 Who should use broad targeting?
05:36 What we're paying now for CPA
05:40 New changes at the ad level that helped reduce CPA
06:39 Changes to the copy that helped reduce CPA
07:59 What I'm seeing across many other accounts (outdated strategies)
08:19 Why we let Facebook do the targeting, and how smart AI is
08:28 Future plans for this client to further drop CPA

🚀Apply To Work With My Agency: https://bit.ly/2WbbBCY

Видео How I Dropped CPA By 78% By Doing This (+ Real Proof) канала Vertex Marketing Agency