Consulting Business: How to Differentiate

How is your BEST client supposed to tell your consulting company apart from all the others? - http://covetedconsultant.com/positioning

If you own a service-based business there is a probably a lot of competition in your niche. How do you make potential customers aware of your unique advantages?

Bottom line: there are companies that know what they stand for and resonate in the marketplace and there are companies that do not know what they stand for and do not resonate in the marketplace.

In this article I’m going to give you a step-by-step blueprint to follow so you can resonate with your audience. This article is for you if you have been trying to (re)write your mission/vision, (re)brand your company, or (re)focus on your BEST client.

There are 4 core messages you need to deliver in order to differentiate. Watch the video and follow the process.

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http://youtu.be/idj-K5I3v80

Видео Consulting Business: How to Differentiate канала CovetedConsultant