Convincing the C-Suite: The Value of Brand-Based SEO

👉 Read the full article here: https://francisdoughty.com/article/ask-an-seo-how-to-convince-c-suite-to-support-brand-based-seo

In this video, we tackle a crucial question for marketers: How can you convince your CMO to invest in brand building, even if it might seem to reduce traffic? We explore the misconceptions around brand-based SEO, the importance of adapting to the changing digital landscape, and how to present compelling arguments to your CMO. Learn how to refine your audience targeting, avoid common pitfalls, and ensure your brand strategy aligns with your marketing goals. Join us for insights that can help you secure buy-in for your SEO initiatives!

Видео Convincing the C-Suite: The Value of Brand-Based SEO канала Global SEO News