What is franchise validation and why is it important?

Franchise validation means that you as a candidate go and talk to current franchisees operating in the brand's model. You need to ask them questions like: How is the support? What was training like? Are you profitable yet? Would you buy again if you started all over? You want to make sure that the franchisees are happy with the brand and the decision they made. That's franchise validation. And make sure that you do it.

https://www.resibrands.com/blog/what-is-franchise-validation-and-why-is-it-important

*This is not an offer to sell a franchise. Franchise offerings are made only through the delivery of a Franchise Disclosure Document (FDD)*

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