Introduction to Demographic Research: Finding Your Target Audience

Welcome to BRIC's Introduction to Demographic Research: Finding Your Target Audience. In this class you will learn how to find and narrow your target audience using Free Library of Philadelphia databases and other free resources. We will also discuss how to make use of demographics, psychographics, market research, and open data.
Read more on our blog: https://libwww.freelibrary.org/blog/post/4360
Access business resources @ http://www.freelibrary.org/business

Chapter 1: Introduction to Finding Your Target Audience (0:00)
Chapter 2: Overview of Research & Resources (13:42)
Chapter 3: Government Resources & Open Data (16:56)
Chapter 4: Accessing Free Library Databases & Reference USA (22:06)
Chapter 5: Simply Analytics (58:26)
Chapter 6: Gale eBooks & BRIC Research Appointments (1:15:26)
Chapter 7: Next Steps, Additional Services & Contact Us (1:22:54)
This session was recorded on September 16, 2020.
#FreeLibrary #Entrepreneurship #SmallBusiness

Видео Introduction to Demographic Research: Finding Your Target Audience канала Free Library of Philadelphia