Local SEO For Dentists: The Ultimate Beginners Guide for 2019
In this video, I discuss Local SEO For Dentists. I walk you step-by-step through the most important aspects of Local SEO For Dentists.
The accompanying blog post for this video is at: https://cre8tivedigitalmedia.com/local-seo-for-dentists/
Below is the outline I used for the video.
Local SEO For Dentists: The Ultimate Beginners Guide for 2019
What is "Local SEO"?
Why Do Dentists Need Local SEO?
- Because Dental Patients are from the surrounding area
- Lifetime Value (LTV) of each patient is high
- Competition is EXTREMELY high for Dentists
- People don't go to page 2 of Google
- Ranking organically means you won't have to pay for Ads to show up on Google
1) Localized Keywords & Phrases
- How will patients find you on Google?
- What will they search when they need a Dentist?
- Use "Geo-Modifiers" to localize your keywords
- Optimize for "Voice Search" by targetting conversational Keywords
--- "Who's the top rated Dentist in Phoenix, Arizona?"
---" Where can I find Dental Services in Phoenix, Arizona?"
2) Google My Business
- Claim & Verify
--- Add Relevant Categories
--- Add Quality Photos of Business & Staff
--- Add Local Phone Number
--- Hours of Operation
--- Publish "Posts" to promote special offers
3) Citations
- NAP Information
- "Structured" & "Unstructured"
- Moz.com/local/search/
4) Mobile-Friendly Website
- Pagespeed (Compress Images & Use a Caching Plugin)
- Google's "Mobile-Friendly Test"
- iLoveResponsive
- Test with your cell phone
5) Schema Markup
- Add Relevant Schema to website
- Helps search engines understand what your website is about
- Google's "Structured Data Testing Tool"
6) Reviews
- Send patients a Review Link
- Train Employees to encourage patients to leave reviews
7) Backlinks
- Local Link Building will legitimize your site to Google
- Links act as a "Vote of Confidence"
- Get links from other Topically Relevant Websites in your area
- Attend Meetups or Industry Events to form partnerships
- Press Releases from Local News Sites
#LocalSEOforDentists #DentalLocalSEO #DentistSEO
Видео Local SEO For Dentists: The Ultimate Beginners Guide for 2019 канала Kevin Sullivan
The accompanying blog post for this video is at: https://cre8tivedigitalmedia.com/local-seo-for-dentists/
Below is the outline I used for the video.
Local SEO For Dentists: The Ultimate Beginners Guide for 2019
What is "Local SEO"?
Why Do Dentists Need Local SEO?
- Because Dental Patients are from the surrounding area
- Lifetime Value (LTV) of each patient is high
- Competition is EXTREMELY high for Dentists
- People don't go to page 2 of Google
- Ranking organically means you won't have to pay for Ads to show up on Google
1) Localized Keywords & Phrases
- How will patients find you on Google?
- What will they search when they need a Dentist?
- Use "Geo-Modifiers" to localize your keywords
- Optimize for "Voice Search" by targetting conversational Keywords
--- "Who's the top rated Dentist in Phoenix, Arizona?"
---" Where can I find Dental Services in Phoenix, Arizona?"
2) Google My Business
- Claim & Verify
--- Add Relevant Categories
--- Add Quality Photos of Business & Staff
--- Add Local Phone Number
--- Hours of Operation
--- Publish "Posts" to promote special offers
3) Citations
- NAP Information
- "Structured" & "Unstructured"
- Moz.com/local/search/
4) Mobile-Friendly Website
- Pagespeed (Compress Images & Use a Caching Plugin)
- Google's "Mobile-Friendly Test"
- iLoveResponsive
- Test with your cell phone
5) Schema Markup
- Add Relevant Schema to website
- Helps search engines understand what your website is about
- Google's "Structured Data Testing Tool"
6) Reviews
- Send patients a Review Link
- Train Employees to encourage patients to leave reviews
7) Backlinks
- Local Link Building will legitimize your site to Google
- Links act as a "Vote of Confidence"
- Get links from other Topically Relevant Websites in your area
- Attend Meetups or Industry Events to form partnerships
- Press Releases from Local News Sites
#LocalSEOforDentists #DentalLocalSEO #DentistSEO
Видео Local SEO For Dentists: The Ultimate Beginners Guide for 2019 канала Kevin Sullivan
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