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Pay Per Callers Show - Interview with Anthony Sarandrea and Josh Elizetxe, AllFinanceLeads

Learn how to succeed in the financial lead generation space with Anthony Sarandrea and Josh Elizetxe, founders of All Finance Leads.
SHOW NOTES:
- What to look for in a business partnership: persistence, able to implement, consistent, similar mindset and personality.
- Have fun and make clear communication a priority.
- Look at your business from a macro and micro level.
Think long term to get better results now.
- You don’t have to agree to effectively solve a business challenge.
- Understand what works best for the business actually servicing the customer and work backwards.
People want to deal with people, not machines (or forms).
- You will need to take a different marketing approach to get someone one the phone. Create urgency, set expectations and education your callers.
- Pay attention to call center hours, concurrency and capping.
- Understand how businesses value an inbound call and how they extract value from it.
- Develop strong relationships with your clients.
- The Finance vertical is long-term, high-value and has a lot potential customers. Financial services includes a wide range of products and customer types.
- Consumers pick up the phone when they need something done. This is especially true for financial products and services.
- Educate the consumer and provide unique products that fit their needs.
- Customize the service offering for the customer and consider their long-term value (ex. What products and services will they need 5 or 10 years from now?).
- Bridge the omni-channel gap with calls, emails, live chat, etc.
- Understand where the customer is at right now and how you can help them.
- Don’t be intimidated by competition -- be more creative!
- Find and recommend complimentary products for their unique situation.
- Be obsessive about segmentation and learning about your audience.
- Immerse yourself in the customer experience.
- Listen to calls, ask more questions in forms, follow up with callers directly.
- Don’t be intimidated by competition -- be more creative!
- Advice for Affiliates: Get involved in a long-term and big-ticket vertical.
- Focus on improving the yield of each call by providing more value to customer.
- As an affiliate, you tend to get treated more fairly with Pay Per Call.
QUESTIONS AND TIMESTAMPS:
00:34 - How did you meet?
04:45 - How do you resolve disputes when you don't see eye-to-eye?
07:40 - How did you get started in Pay Per Call?
10:39 - What were some of the toughest lessons you learned when you first got started?
14:26 - Why did you choose to focus on the Finance Vertical?
18:38 - How are you leveraging business processes and technology to grow your business?
26:27 - What are some skills you developed that helped you become successful?
32:20 - What types of traffic sources are most effective for Financial Pay Per Call?
38:33 - What is the biggest opportunity in Pay Per Call right now?
45:48 - What does the future hold for All Finance Leads?
FULL TRANSCRIPT:
https://www.paypercallers.com/threads/pay-per-callers-show-anthony-sarandrea-and-josh-elizetxe-founders-of-all-finance-leads.87/
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All Finance Leads helps clients who need customers in all financial service verticals, including debt settlement, debt consolidation, debt relief, credit repair, reverse mortgage leads, refinance leads, IRS tax debt relief leads, and more.
https://www.AllFinanceLeads.com

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Join PayPerCallers.com, the only forum exclusively dedicated to the Pay Per Call Community.
https://www.PayPerCallers.com

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Learn more about Ringba, the inbound call tracking and analytics platform for marketers.
https://www.Ringba.com

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Видео Pay Per Callers Show - Interview with Anthony Sarandrea and Josh Elizetxe, AllFinanceLeads канала Ringba
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6 сентября 2018 г. 23:50:22
00:50:43
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