LIV Golf announces strategic plans to continue operations after losing Saudi funding

LIV Golf announced a strategic transition to continue operations after the Saudi Public Investment Fund ends its support after 2026, seeking long-term financial partners and emphasizing commitment to players, tournaments and fans. The Independent Directors Committee chair, Gene Davis, said the move aims to formalize the structure, attract long-term capital, and position the league for growth while promoting the game. The PIF has funded about $5 billion over four-plus years, but funding is drying up as priorities shift. LIV argues it has momentum with revenue up around $100 million from last season, sponsorships from Rolex and HSBC, and events drawing 100,000+ fans (South Africa and Adelaide), with 10 of 13 teams expected to be profitable in 2026. The fate of players like Bryson DeChambeau and Jon Rahm remains uncertain; DeChambeau reaffirmed commitment to LIV, while Rahm is exploring options. Patrick Reed left LIV last year and will be PGA Tour-eligible after a one-year waiting period. LIV’s next event is in Virginia; a Louisiana event was postponed with hopes to reschedule in the fall.
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Видео LIV Golf announces strategic plans to continue operations after losing Saudi funding канала NHE English Sports