Video Marketing And YouTube Tips For Authors With Michael La Ronn

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Michael La Ronn is a bestselling science fiction and fantasy author and he's also a YouTuber at the Author Level Up channel.

Why YouTube is important for entrepreneurs, including the information one can glean about viewers.

YouTube as a social media platform.

Tips on making the most of a YouTube channel, including plug-ins.

How and why fiction authors can use YouTube.

Why authenticity matters in video.

Tips on creating better quality videos, including tips on background, on-camera clothes and makeup.

Suggestions for tools and apps to help you make good videos.

On book trailers and video Facebook ads.

The purpose behind video for both fiction and non-fiction authors.

The optimum length for videos and effective calls to action.

Structuring videos and why video is a very different format than audio.

On monetizing YouTube videos; what works and what doesn't.

You can find Michael at www.MichaelLaRonn.com and www.AuthorLevelUp.com

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