Driving Sustainability into Products' DNA | Sruthi Kannan | TEDxSusMafia

To create a cleaner, fairer, safer and better Future, sustainability must become a key product design imperative. Sruthi Kannan lays out her big idea for how to make this happen. Sruthi Kannan heads Cisco LaunchPad in India, where she strives to drive meaningful outcomes for start-ups in their scale-up journey by providing access to a wide gamut of resources including Joint Go-To-Market, Tech Integrations, Business Mentorship, Grants and Investor Connects. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx

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