BMC/Samsung Business Model Canvas Analysis/SNS Institutions

#snsinstitutions​
#snsdesignthinkers​
#designthinking​

As a professor guiding future innovators, I asked my students to analyze Samsung through the Business Model Canvas. Their insights revealed a company that is not just a tech giant, but a well-structured ecosystem of innovation and strategy.

They identified Samsung’s core strength in delivering high-quality, cutting-edge technology across diverse segments such as smartphones, semiconductors, and home appliances. My students emphasized Samsung’s strong key partnerships with suppliers and research institutions, along with its key activities like research and development, large-scale manufacturing, and global marketing. These elements ensure continuous growth and competitiveness.

They also noted how Samsung builds strong customer relationships through brand trust, service, and constant product improvement, supported by both online and offline channels.From diversified revenue streams to a cost structure heavily invested in innovation, Samsung stands as a powerful example of a balanced and scalable business model.

This exercise helped my students think beyond theory—understanding how strategy drives real-world success.

#snsinstitutions​
#snsdesignthinkers​
#designthinking

Видео BMC/Samsung Business Model Canvas Analysis/SNS Institutions канала K.Umamaheswari