WCU #54: Reviving a Brand: Breitling’s Resurgence

Breitling has appeared a troubled brand over the last few decades from financial instability in the 1970s to increasingly misguided designs for ever higher prices in the mid-2000s. However, the last decade has seen the arrival of in-house movements, revised collections and a newfound appreciation for some of Breitling's oldest and most important designs. In this podcast, I would like to speak about just how Breitling has revived itself.

#breitling #chronomat #navitimer

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Photo Credit (in order of first appearance): Breitling SA / IWC International Watch Co. AG / Rolex SA / Jean-Daniel Meyer / Zenith SA / TAG Heuer S.A. / Tudor SA / Omega SA

Music:
Blue Danube (by Strauss) by Strauss
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Music provided by FreeMusic109 https://youtube.com/FreeMusic109

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