Roger Martin's keynote at the Thinkers50 European Business Forum 2018 in Odense, Denmark

Roger Martin delivered the European Business Lecture at the Thinkers50-forum in Odense, Denmark, September 2018. The former dean of University of Toronto’s Rotman School of Management, Martin is a strategy advisor to CEOs worldwide and the author of ten books, including Thinkers 50 award winners Playing to Win (with AG Lafley, HBR Press, 2013) and Getting Beyond Better (with Sally Osberg, HBR Press, 2015). His new book Creating Great Choices (with Jennifer Riel, HBR Press, 2017) follows up on his 2007 bestseller The Opposable Mind (HBR Press).

Видео Roger Martin's keynote at the Thinkers50 European Business Forum 2018 in Odense, Denmark канала Thinkers50 Europe