Light On Your Feet: Staying Agile in Business with Jess Hodge

Entrepreneurship is a dynamic game: being adaptable will be your greatest advantage.

No business looks the same as it did when it was established. Reacting to market demands, economic shifts, personal challenges and every other hurdle thrown at us as entrepreneurs is what keep a business going.

In this episode, we'll explore the essential skills of adaptability and agility in entrepreneurship, with the real-life advice and examples from established business founder Jess Hodge.

Throughout the establishment and growth of her award-winning company, Resourceful Living, Jess has remained quick on her feet. From adjusting their offering in response to customer feedback, to rebuilding the operation following an arson attack on their factory, her true resilience is rooted in the knowledge that there is always a solution - there is always a way.

Key Moments:
Jess's Journey to Resourceful Living (01:44)
How Job Loss Sparked an Entrepreneurial Mindset (02:49)
Starting a Business From Scratch (08:16)
Overcoming Imposter Syndrome (08:54)
Staying True to Your Vision While Adapting to the Market (10:21)
Making Business Decisions Without Emotion (13:10)
Practical Tools for Hard Decisions (15:06)
Surviving an Arson Attack (17:50)
Back Up and Running in 90 Days (19:33)
Grit vs. Perseverance — What's the Difference? (23:02)
When to Stop Pushing and Start Listening (24:53)
How to Build Genuine Resilience (28:27)
Jess's Kitchen Bench Moment (31:41)

About Jess:
After many years of success in marketing and advertising, a trip to South East Asia changed everything. Seeing the plastic waste wash up on the beaches, Jess made a complete career pivot and founded a recycled plastic startup, Resourceful Living. She has grown the company into an impressive, award-winning business supplying 100% recycled materials to commercial brands across Australia, with expansion into multiple new depots expected soon.

Resources:
Read more about Resourceful Living: https://resourcefulliving.com.au/
Connect with Jess on LinkedIn: https://au.linkedin.com/in/jesshodge-resourcefulliving

Видео Light On Your Feet: Staying Agile in Business with Jess Hodge канала Homegrown CEO