Business Circle: On The Shelves

For more on Shaping Malaysia's Marketplace head to http://www.businesscircle.com.my/

The Wholesale and Retail NKEA aims to catalyse the transformation of the wholesale and retail sector, enhancing its role in attracting domestic consumption, which contributes over 50 per cent to Malaysia's GDP.

In this episode of Business Circle, we follow the journey of how a brand gets noticed and eventually reaches the shelves of a supermarket.

Видео Business Circle: On The Shelves канала ETP Roadmap