How to Add Facebook Pixel to Shopify and Track Conversions (Beginners Tutorial) 2020

How to Add Facebook Pixel to Shopify and Track Conversions (Beginners Tutorial) 2020

In this beginners tutorial, I show you how to add the Facebook pixel to Shopify. I also guide you through the process of tracking conversions (events) on your Shopify store by using the new feature called ‘Event Setup Tool’.

By adding the Facebook pixel to Shopify, you can easily track activity happening on your store. Essentially, the Facebook pixel helps you understand what pages are popular on your store and how far your visitors go in your sales funnel before falling short of converting into paying customers.

The Facebook pixel allows you to measure how effective your Facebook ads are performing (Return on Ad Spend). You can also gather data for retargeting and creating custom audiences to target with your Facebook Ads.

► In this tutorial we cover the following chapters:

0:00 Intro
00:58 Set up Business Manager
01:40 Set up Ad Manager
02:56 Set up Facebook Pixel
05:58 Track Conversions (Purchases)
06:51 How to use Event Setup Tool
11:11 Outro

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Let me know if you found this Facebook Pixel tutorial helpful. Also, if you have any questions make sure to drop them down below.

Thanks for watching and enjoy!

#Facebookpixel

Видео How to Add Facebook Pixel to Shopify and Track Conversions (Beginners Tutorial) 2020 канала Stewart Gauld