BRM : One-Shot Detailed Explanation | Business Research Methodology | DU, DUSOL

This one-shot lecture provides a complete and detailed explanation of Business Research Methodology (BRM) for B.Com (Hons) Semester 6 students of Delhi University (DU) and DUSOL (School of Open Learning).
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This video is based on the latest CBCS syllabus (2024–25) and is perfect for students who want to cover the full syllabus quickly and effectively for internal exams, assignments, and final theory papers.

📘 Complete Unit-wise Coverage:
🔹 Unit 1: Introduction to Research
Meaning, Characteristics, and Objectives of Research

Types of Research: Descriptive, Analytical, Applied, Fundamental, Quantitative, Qualitative

Research Process & Steps

Importance of Business Research in Decision Making

🔹 Unit 2: Research Problem & Design
Defining the Research Problem

Features of a Good Research Problem

Hypothesis: Meaning, Types, and Formulation

Research Design: Exploratory, Descriptive, and Experimental

Sampling Techniques & Errors

🔹 Unit 3: Data Collection Methods
Primary vs Secondary Data

Tools for Data Collection: Questionnaire, Interviews, Observation

Characteristics of a Good Questionnaire

Reliability and Validity in Data Collection

🔹 Unit 4: Data Analysis & Interpretation
Editing, Coding, Classification, and Tabulation of Data

Graphical & Diagrammatic Presentation

Basics of Statistical Tools: Mean, Median, Mode, Standard Deviation

Hypothesis Testing Overview

Interpretation of Results

🔹 Unit 5: Report Writing & Data Presentation
Types and Structure of Research Report

Format: Title Page, TOC, Introduction, Methodology, Findings, Conclusion

Characteristics of a Good Report

Presentation of Data (Textual, Tabular, Graphical)

Oral Presentation & Use of PPT/Excel Tools

🎯 Why Watch This Video?
🎓 Covers 100% of the BRM syllabus in a single lecture

📝 Includes DU/DUSOL past year questions & model answers

📊 Easy-to-understand explanations for theory + practical topics

🔁 Perfect for last-minute revision and internal exams

📚 Based on DU CBCS syllabus and 2025 paper trends

👨‍🎓 Best For:
B.Com (Hons) Semester 6 – DU & DUSOL Students

Students with BRM as a core or elective subject

BBA, MBA, or PGDM students studying research methodology

Beginners in research, looking for practical understanding

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