Configuring Conversions and Audiences in Google Analytics – Google Analytics Tutorial Lesson 5

In this lesson, we dive into configuring conversions using key events in Google Analytics. We’ll guide you through the steps to mark events as key events to track conversions, create custom events, and set up audiences for focused reporting and remarketing. We’ll also touch on additional configuration options to help you fine-tune your Google Analytics setup. Whether you’re tracking form submissions or setting up remarketing audiences, this lesson will ensure your conversions are accurately reported.

GOOGLE ANALYTICS TUTORIAL SERIES:
Lesson 1: Getting Started – https://youtu.be/tQDdv_WqCgg
Lesson 2: Check Data, Link Ads & Search Console – https://youtu.be/-lXMJ95KocI
Lesson 3: Using Standard Reports – https://youtu.be/HoCVzkyiXe0
Lesson 4: Exploration & Advertising Reports – https://youtu.be/5hC0vF7LIKI
Lesson 5: (That's this video)
Lesson 6: Tips & Extra Resources – https://youtu.be/YahJhAXyuPY
Subscribe for updates: http://www.youtube.com/subscription_center?add_user=lovesdata

YOUR EXTRA RESOURCES:
○ Google Analytics Course (paid) – https://www.lovesdata.com/courses/google-analytics-4
○ Google Tag Manager tutorials – https://www.youtube.com/watch?v=tQDdv_WqCgg&list=PL1vNrn711L8SnLqvJ_W0sofsVST7ldXXV
○ Comparisons tutorial – https://youtu.be/tEHO546a9o0

JUMP TO A TOPIC:
00:00 Introduction
00:36 View configuration options
02:57 Events and conversions
06:38 Track conversions using key events
07:41 Creating audiences in Google Analytics
11:14 Additional configuration options
14:42 Next steps

Join our courses: https://www.lovesdata.com/courses

Subscribe to our YouTube channel: http://www.youtube.com/subscription_center?add_user=lovesdata

#GoogleAnalytics #GA4Tutorial #GoogleAnalyticsTutorial

Видео Configuring Conversions and Audiences in Google Analytics – Google Analytics Tutorial Lesson 5 канала Loves Data