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YouTube SEO - How to do YouTube SEO for Better Rankings in 2020

YouTube SEO - How to do YouTube SEO for Better Rankings in 2020
Learn this secret hack to rank #1: https://bit.ly/YouTubeSEOTraining
YouTube SEO
How to do YouTube SEO
YouTube is the most dominant platform for video searches.

YouTube provides you the opportunity to promote your talent or business for free to millions of users. It has great ROI as you can generate amazing results without too much investment.

This video hosting service is owned by Google, which takes us to another one of its advantages. The videos you upload to YouTube are indexed immediately by Google and appear in Google’s video SERPs.

With the YouTube intro out of the way, let’s get to the ranking factors.

The reason why you should concern yourself with any of these is simple. Your video gets indexed by something called bots. These are programs that scan your video and determine where it belongs topic-wise, how it relates to other videos and how valuable it is.

The search engine bot uses the following ranking factors, which can be divided into two groups. Video content, and user engagement.

YouTube ranking factors triggered by video content:
These are the factors that you have total control over.

Video file name
Video title
Video description
Tags
Quality – HD videos
Transcription
Closed captions
Keywords
Category
Video age or days since the video published

YouTube ranking factors triggered by user engagement:
These factors are beyond your control. You can influence them, but in the end, it is up to the viewers how they react to the video or how they interact with it.

Click-Through Rate – your video’s CTR is the ratio that shows how many people clicked on your video in the search results versus the number of times it was displayed in the search results
Audience Retention – How long have you managed to keep each viewer? Did they see the whole video or clicked it away after a few seconds? This connects directly to the video length as shorter videos will be hard-pressed of ever achieving higher retention. If people are watching more of your video, YouTube will see it as being valuable, suggest it to other viewers and rank it higher. It also shows that YouTube does not care about the raw number of views that your videos get, but more how the viewers react to it.
Length – the average length of the Top 5 videos is 11 minutes and 44 seconds. YouTube uses estimated watch time as a viewer engagement metric. The longer your video is, the longer your total watch time will be.
Reactions – the number of comments (keywords in comments), number of thumbs up and down and their ratio, the subscriber conversion rate of a particular video (or the number of subscribers the video resulted with)
Shares
Links – Number of domains that link to the video or have it embedded on their site. Of course, the higher the domain authority of these sites, the better.

See the video tutorial above for the basics of YouTube SEO.

You can see more detailed SEO techniques to hack the search algorithm here: https://bit.ly/YouTubeSEOTraining

Thank you for watching this YouTube SEO video. Please like and subscribe to my channel. Comment below on which tip you'll action first.

#youtubeseo
#youtubeseotips
#howtodoyoutubeseo

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YouTube Channel: https://www.youtube.com/channel/UCzzF2pI2-Mc7QASfFC27w3g
Facebook Page: https://www.facebook.com/firstranklocal

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Видео YouTube SEO - How to do YouTube SEO for Better Rankings in 2020 канала Dan Tolra
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15 апреля 2020 г. 12:16:59
00:10:16
Яндекс.Метрика