The Tipping Point by Malcolm Gladwell - Key Ideas

Book link: https://amzn.to/49LxgCN
FREE audiobook trial: https://amzn.to/3v77eeb

If you want to bring a fundamental change in people's beliefs and behavior, you need to create a community around them, where those new beliefs can be practiced, expressed, and nurtured.

In this video we explain Malcolm Gladwell theories about how Ideas, like biological epidemics, spread through societies and why they behave the way they do.

CONTENT OF THIS VIDEO:
0:00 - Intro
1:00 - The law of the few
2:08 - The stickiness factor
2:50 - The power of context

#book #summary #goodreads #life #lessons

Видео The Tipping Point by Malcolm Gladwell - Key Ideas канала Lion The Reader