LVMH: High-Quality Watchmaking Art is Eternal with Jean-Claude Biver / The Startup Show Episode 186

This Monday’s episode is super exciting as I finally get to host a person from my bucket list. I am very proud to talk to Jean-Claude Biver, non-executive chairman of the LVMH Watch Division. Jean-Claude was kind enough to share on the show today his passion for business, his inspiring mindset, view of the watch industry’s future, and how he supports new generations.

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Jean-Claude Biver has spent 45 years in the watch business. In 1974, he started his career in Audemars Piguet and spent the rest of his career in the same business. In 1981, Biver purchased Blancpain and restructured it from scratch. After selling his company to Swatch Group, Jean-Claude took over the responsibility for Omega market and products, bringing Cindy Crawford, James Bond, and Michael Schumacher on board and reanimating the NASA contract. In 2004, Biver left the Swatch Group and bought the shares of Hublot.

LVMH is a company that operates in two segments, high-quality watchmaking and jewelry. They represent the reference to the art of making watches. The values behind the company are built on three pillars: creativity and innovation, quality, and entrepreneurial spirit. The team behind LVMH tries to bring in innovation and to complement the tradition in terms of material, weight, colors, and movement. They are currently working on introducing innovation via new and transparent materials.

Website: https://www.lvmh.com/houses/watches-jewelry/

Find out more about why the watchmaking art is eternal, why your brand should be the king you serve, and what three key points you should base your management on in today’s episode! Enjoy!

Watch the previous episode: Eran Baniel - DouxMatok
In the upcoming show: Christian Schaub – Redbiotec AG

Skip to Questions:
00:00 Intro
01:54 Who is Jean-Claude Biver?
04:09 Where do you get your passion and energy for building things?
05:51 How do you keep your love for the watch industry going?
07:06 How do you keep your people motivated?
10:50 What are the values you have built your companies on?
13:25 How did you combine the marketing aspect and the design?
16:08 How do we keep younger generations interested in luxury watches?
21:23 How do you make sure your products are what consumers need and want?
25:02 How do you bring in the innovation with tradition?
26:46 What is your business strategy for the next ten years?
27:42 How do you make sure that the secondary market is selling your watches? How can blockchain help you with this?
29:10 How do you personally feel that you can support the younger generations?
33:12 How much are you involved in investing in startups?

Quick Fire Q&A

34:50 How did you sell your first watch?
35:20 What is your biggest regret?
35:41 How would you define success in life?
36:06 What is your biggest fear?
36:12 How do you balance work and life?
36:33 How do you make sure to be a good leader?

Expert Advice

37:15 Expert advice from Jean-Claude Biver.

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Cédric Bollag is an aspiring venture capitalist. Cédric decided to turn his passion about “Startups, Tech & Innovation” into a blog. He releases video interviews with entrepreneurs, investors and thought leaders in innovation. For any questions, suggestions and inquiries feel free to connect and reach out.

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