WWDC24: Implement App Store Offers | Apple

Learn how to engage customers with App Store Offers using App Store Connect, as well as the latest StoreKit features and APIs. Discover how you can set up win-back offers (a new way to re-engage previous subscribers) and generate offer codes for Mac apps. And find out how to test offers in sandbox and Xcode to make sure they work smoothly.

Discuss this video on the Apple Developer Forums:
https://developer.apple.com/forums/topics/app-store-distribution-and-marketing?cid=yt-a-0010

Explore related documentation, sample code, and more:
Testing win-back offers in Xcode: https://developer.apple.com/documentation/storekit/in-app_purchase/testing_win-back_offers_in_xcode
PurchaseIntent: https://developer.apple.com/documentation/storekit/purchaseintent
Supporting subscription offer codes in your app: https://developer.apple.com/documentation/storekit/appstore/supporting_subscription_offer_codes_in_your_app
offer: https://developer.apple.com/documentation/storekit/transaction/4307076-offer
Message: https://developer.apple.com/documentation/storekit/message
StoreKit views: https://developer.apple.com/documentation/storekit/in-app_purchase/storekit_views
Setting up StoreKit Testing in Xcode: https://developer.apple.com/documentation/Xcode/setting-up-storekit-testing-in-xcode
Submit feedback: http://feedbackassistant.apple.com
Generating a signature for promotional offers: https://developer.apple.com/documentation/storekit/in-app_purchase/original_api_for_in-app_purchase/subscriptions_and_offers/generating_a_signature_for_promotional_offers
What’s new in StoreKit 2 and StoreKit Testing in Xcode: https://developer.apple.com/videos/play/wwdc2023/10140
What’s new in StoreKit and In-App Purchase: https://developer.apple.com/videos/play/wwdc2024/10061
Explore App Store server APIs for In-App Purchase: https://developer.apple.com/videos/play/wwdc2024/10062
What’s new in App Store Connect: https://developer.apple.com/videos/play/wwdc2024/10063
Meet StoreKit for SwiftUI: https://developer.apple.com/videos/play/wwdc2023/10013

00:00 - Introduction
01:32 - Updates to offers
04:37 - Introducing win-back offers
07:10 - Configure win-back offers
16:50 - Support win-back offers
28:44 - Streamlined purchasing

More Apple Developer resources:
Video sessions: https://apple.co/VideoSessions
Documentation: https://apple.co/DeveloperDocs
Forums: https://apple.co/DeveloperForums
App: https://apple.co/DeveloperApp

Видео WWDC24: Implement App Store Offers | Apple канала Apple Developer